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3 Steps to Getting More Customers with Local Search
By Rieva Lesonsky Are you using the power of the most effective internet marketing tool out there? Using local search is one of the best ways to attract new customers to your business. If your business...
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Business Insurance Basics for Small Businesses
By Rieva Lesonsky Last fall’s Superstorm Sandy was a horrific reminder of what happens when there aren’t business solutions in place for natural disasters. Damage from Sandy is expected to cost between...
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Building Morale and Productivity from the Start
Guest Post by Tom Clark Understanding how to create morale in your small business which will echo on for years to come. As a small business you have a lot on your side. You are agile, dynamic, and...
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Business Formation: Is Sole Proprietorship Really Right for Your Business?
By Rieva Lesonsky This is part one of a four-part series on business formation for small business and ebusiness. According to the latest Census figures, there are close to 23 million sole...
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Sending Emails Without Typing: Voice Recognition Software
Guest post by Dave Sherman When I was in the 11th grade, one of my required classes was typing. No matter how hard I tried and how much I practiced, I could never get past about 30 words per minute....
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To Bootstrap or Not to Bootstrap? The Pros and Cons
By Natalie Burg If you’re getting ready to launch a start-up or expand your small business, chances are there’s one question that will make or break the whole thing: How will you fund it? One of the...
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Business Formation: Crafting a Partnership Agreement
By Rieva Lesonsky This is part two of a four-part series on business formation for small business and ebusiness. The reasons why you choose to start a business with a partner (or partners) might vary,...
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How To Save Time & Money While Running Your Business
Guest post by Chris Burgess of Mailplus Small business management teams should always be looking for new ways to trim its expenses and save hours. It’s the safest way to ensure your company remains...
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Hiring Great Employees: Writing the Job Description
By Rieva Lesonsky This is part one of a four-part series on the hiring process and finding the right employees for your small business. You’ve worked hard growing your business and now you need some...
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Mobile Marketing: In Business, Falling Behind is Not an Option
Guest post by Ross Walker Do you remember your first video game console? I do. Nintendo, not the 64, the original grey box. The first time I ever saw a Nintendo was at my friend’s house and up to...
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4 Ways to Market Through an Effective Brand Ambassador Program
Guest post by Megan Totka Without sales, it is impossible to build a successful business. Marketing through both word of mouth and referrals can broaden your customer base, but it is likely even...
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Run Your Business Remotely: 5 Practical Advantages
Guest post by Megan Totka In February, Marissa Mayer, Yahoo!’s new chief executive, banned home-based work and called all at-home employees back into the office causing a buzz over telecommuting and...
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Changes to Small Business Phone Operations: VOIP
Guest post by Jim Plunkett You are probably not the only one that hasn’t heard that the 134-year-old public telephone network is about to become extinct, so listen up, small business owners! The phone...
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Tips for Starting Your Business on a Budget
Guest post by Bobby JonesStarting your own business is a huge risk and one that is well worth it if properly managed. Keeping your small business financially on track with a budget is the foundation...
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Surpass the Test of Time: How to Stay in Business for 100 Years
Guest post by Megan Totka When you ask business owners their top priorities, they will likely say they want to know how to save time and money while running a business, and how to run a company that...
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How to Find the Perfect Business Partner
By Rieva Lesonsky Being your own boss can be a lonely endeavor. Sharing the stress, workload and financial risks with a business partner or co-founder sounds a whole lot better than doing it all on...
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3 Reasons to Audit Your Business Insurance
Guest post by Megan Webb-Morgan Depending on your industry, your business insurance needs may include a number of different types of policies: from general liability and commercial property policies,...
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Bright Ideas to Liven Up Your Small Business (and Your Sales)
Guest post by Jay Harris Brick and mortar small businesses that feature products in a showroom-type setting know the importance of lighting in a retail setup. So does anyone who’s tried on an item of...
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Do You Embrace These 8 Killer Startup Characteristics?
I recently participated in a Google Hangout featuring entrepreneur Marla Schuchman, who is well-versed in Tel Aviv-based startups and small businesses. On the hangout, she described eight different...
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How Small Businesses Can Expand Their Horizons
Guest post by Christian Arno Growing your business can be an exciting, but daunting step. Although the latest figures by the National Federation of Independent Business show that small business...
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